Logo Lab
  1. 1Your business
  2. 2Directions
  3. 3Make it yours

6 logo directions for FitWise

Each one is a different idea of the brand: some led by a symbol, some by the lettering alone. Choose the one closest to you; everything about it can still change.

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We have not drawn symbols for this kind of business yet, so these directions use lettering and letter emblems.

  1. Letter mark as the initialthe first letter is the logo
  2. Signature wordmarkthe name in drawn capitals, its two parts in two weights
  3. Drawn dotsthe dot over the i is the brand
  4. Maker's labelstamped on everything we make
  5. Drawn letteringletters drawn for the name, not set in a typeface
  6. Two-toneone name, two colours, nothing else needed

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